Are you curious to know the secrets that will help you gain an organic following on Instagram? Nowadays the company with high number of followers is indeed considered to be authentic. Moreover, having a large following on social media will help you reach the international market. Also, you have great chances to convert the following into profitable leads.
There is no use of a large following if they are not real followers. Getting bot following is pretty easy, which you can buy from any vendor. But they are not comparable to the real following.
The goal here is to gain a real following from the real people who can contribute to your business. So, whatever method you follow make sure that it leads your company to gain an organic following. Stay away from spam shortcuts.
Are you ready to reveal the secrets? If yes, then let’s go!
Instagram Statistics to Grow Organically in 2022
Instagram is a social media platform owned by Meta. It is the second-largest social media platform after Facebook. After a survey, it is concluded that on average every user spent 53 minutes daily on Instagram. Other the other hand, Facebook users spent 58 minutes on average daily.
The numbers are quite close, but you can see that a huge number of the population prefers Instagram for socializing and building networks.
In today’s world, more companies are investing a large amount in growing their Instagram Page. Approximately 83% of the users find new products and services daily on Instagram. 500 million users are posting stories daily and 100 million+ photos and videos have been uploaded and shared daily on Instagram.
These statistics are very promising and soon Instagram will indeed become the #1 Social Media Platform in no time.
Tips to Grow Instagram Page Organically in 2022
If you run a large company or establish a startup, these tips will help you grow our company page on Instagram organically in 2022.
Plan your content ahead of time
Well, we have said it before and saying it again that consistency is the key to achieving your goal. You have to be consistent and regular when it comes to posting content. It will lead to gaining followers which is the objective we are looking to achieve.
When people observe the activity daily they will reach out to your company automatically. One more thing, posting daily is not useful until your content is relevant and of good quality.
So, to grow your company’s page you should be creating premium-quality content and posting it regularly. You can do it by taking help from any scheduling tool available in the market.
One of our favorites is Combin Scheduler. It is free and easy to use. It allows the user to plan, manage, and schedule posts for a week in advance. Log in to your Instagram page, add new posts, add description, hashtags, location, and schedule the post. You may interact with your Instagram followers regularly by scheduling posts, which helps enhance your followers over time.
Prefer Quality Content over Quantity
Well, there are a few sources that support the idea of posting twice or thrice in a day. However, this strategy may not work for you and you end up getting overburdened. It’s better to post relevant and quality content once daily. You indeed have to engage and interact with your followers.
But sometimes followers may take this hyper-activity as spam and you can lose potential following. Second, if you are posting multiple times per day and eventually you stop posting. Your user engagement ratings with your core audience may suffer.
If you are busy and are unable to produce quality content daily, then you must stop posting three times a day. It’s better to upload new and quality content one time a day! You can always take help from Instagram analytics and observe your trending post.
Also, there is an option of promoting your posts via paid promotion. If you have the budget then go ahead!
Collaborate with Influencers and Celebrities
Influencers and Celebrities giveaways are becoming popular. It is an amazing way to gain followers. The collaboration will help both parties. The influencer will get paid and in return, the brand will gain a following and reach.
This type of mutual partnership will boost the followings of both parties. And it is a proven fact that the general public relies on influencers to buy something.
Their review matters a lot for the public. People trust their favorite influencers, and approval will almost certainly get you more followers.
This growth technique promises that you will gain 800+ new followers in a single month.
It’s a simple approach to market your profile and gets your account in front of a large number of new individuals.
Socialize with the Followers
Let’s not forget the fact that Instagram is a platform to meet and socialize with new people. You will interact with people having common interests.
So, if you are running your company page you should work hard to get close to your users. Begin by liking a lot of photographs that are linked to your profile theme.
For example, if you are showing good health or nutrition, look for individuals who are talking about it.
Leave comments on other people’s blogs to let them know how well they’re doing or to express your thoughts on the subject.
Remember to check your comments and inbox. It’s the perfect time to engage with your audience give them something to talk about. If you want them to stop and leave a comment on your post.
Adopt a Unique Grid
Don’t ignore the importance of visual communication. When it comes to displaying a brand, shoppers first recognize the goods by their logo or color selection.
If we see a soft drink with a red label on the bottle, we all know it’s the famous Coca-Cola.
You have to do the same with your company’s profile. The goal is to make it unique and appealing. It’s not just about the color, but also about the structure and harmony. You can use free software like Planoly or Evaluate to preview the image arrangement before posting it.
Stick to a single picture filter for color constancy, or be more imaginative.
You can also add famous quotes or sayings on the same color background or post similar content every third post on Instagram. Following this kind of flow and pattern, you will eventually start selling your company’s story.
Your fans will be more likely to remain on your community platform since they will be anticipating new posts.
Geotag your posts
When you visit truly spectacular sites, ensure to Geotag them. Instagram users who have visited or plan to visit the wonderful restaurant or location you’re tagging will discover your photo – and possibly follow you since you share a common interest.
You can even design a personal Geotag and add content around it so that others can use it in the future.
Start mingling if you notice that people are using your Geotag. People will recognize and follow you back if you leave a remark, like a picture, or start to follow their Instagram posts.
Post at the Right Time
You must find the right time to post content daily on Instagram. Of course, you never want your content to get buried under the smart algorithm. So, to avoid such a situation you need to find the best time to post the content.
This practice will eventually help you attain a large number of followers and you will also be getting a new following daily. You may be wondering, what is the best time to post content on Instagram.
Well, the answer is straightforward. The time is different for a different industry. Here are the ideal time slots to post daily:
- Monday: 10 am and 10 pm EST
- Tuesday: 2 pm and 8 pm EST
- Wednesday: 7 am and 11 pm EST
- Thursday: 12 pm and 7 pm EST
- Friday: 1 pm and 3 pm EST
- Saturday: 11 am and 7 pm EST
- Sunday: 8 am and 4 pm EST
If you want to learn more about when your audience is engaging, try Instagram Insights.
Then, try scheduling your posts during the times of day when your target audience is most active on Instagram.
Final Thoughts – Growing Company’s Instagram Organically in 2022
There are numerous strategies to increase your real Instagram followers, like partnering with an organic Instagram growth service, partnering with micro-influencers, and redesigning your hashtag strategy.
Yes, some effort will be required. However, the effects will be extremely beneficial to your brand.
Now you have an overview of how to grow Instagram followers, it will be better than ever to increase the following, engagement, and brand. Have fun posting!
Frequently Asked Questions
Is it possible to grow Instagram Company Page organically?
Yes, even the genuine ones. Instead, growing your Instagram audience organically will result in real followers that are interested in you, your brand, and what you have to offer. They’ll be excited to see your latest post, follow your Stories daily, and take part in any polls or engagement stickers you utilize.
Why having a company business profile on Instagram is important?
By moving to an Instagram business account, you gain access to built-in data regarding your account’s performance. You can examine your post effectiveness, follower engagement, and audience insights.